OPEN Plan is the full-service healthcare specific, global market research and brand planning consultancy division of OPEN Health.
We believe in creating action through research.
We draw upon the widest range of research and analytical techniques, whether cutting edge or traditional, to define and decipher complex problems. Each proposal is bespoke, driven by method-neutral thinking, in order to address individual challenges in the most effective way. We provide the insight to develop elegant strategic and tactical communications solutions, utilising creative methods to ensure that research findings come to life.
OPEN Health is a world-class healthcare communications and market access group, made up of specialist, best-in-class businesses that are each experts in their respective fields. Through a no walls approach to collaboration, OPEN Health brings together the most appropriate team to deliver the best possible solutions.
For OPEN Plan, this means we have a wealth of expertise to tap into, to enhance our offering. By understanding the processes involved in communications, market access, medical education, we develop bespoke research outputs that can be utilised and leveraged by our clients.
Our senior team, all with over 10 years’ experience in the market research industry, sit at the heart of our projects.
Please click for biographies and contact details.
Cory InglisSenior Partner
Cory started in the pharmaceutical industry in the mid 90s with Sandoz and spent 10 years in a variety of sales, healthcare management, market research and marketing roles before moving agency side in 2005.
Cory was a Director at Brand Health International, a global market research agency before leading the brand planning function and latterly the brand communications team at nitrogen, a global creative agency.Email Cory firstname.lastname@example.org
Neil ReesHead of Research
Neil has over 13 years’ experience in market research, working in the healthcare sector with a range of pharmaceutical clients. He has spent time client side at Pfizer, as well as in B2C and B2B research at Kadence International to broaden his research experience, working with clients such as Unilever, Samsung, Nokia and the World Gold Council.Email Neil email@example.com
Karen StevensResearch Director
Karen has over 12 years' experience working in market research roles across commercial, business-to-business and healthcare environments. Karen has spent the past 8 years specifically focused on healthcare, in which time she has developed a wealth of experience. She has a particular focus on qualitative research, covering projects across the product lifecycle from pre-launch phases onwards.Email Karen firstname.lastname@example.org
Sheetal PadaniaResearch Director
Sheetal joined OPEN Plan in January 2012, bringing 10 years' experience in pharmaceutical and healthcare market research. She has worked extensively in both national and global markets on pre- and post-launch brands, across a wide range of therapy areas. Sheetal’s focus is primarily on quantitative research whereby she utilises both innovative and traditional approaches.Email Sheetal email@example.com